Now the world is all THEIRS 🐕
Our Caramelo campaign, dreamed up by the brilliant minds at @AlmapBBDO, directed by Oriol Barberà and proudly produced by us at Surreal, won the jury over and came home with nothing less than: Gold in Creative Strategy, Silver in Direct, Bronze in Social & Creator, and a historic Titanium: Almap’s first ever, and the only Brazilian finalist in the category this year.
More than just a multi-awarded case, Caramelo is a national treasure. Now the whole world gets to see our mutts as a true Brazilian icon, right up there with soccer and samba. We believe in the power of great ideas, creativity with purpose, and stories that move people. What an honor to be part of this one. Huge congrats to everyone involved!
Technical Details - Surreal Team:
Production Company: Surreal Hotel Arts
Director: Oriol Barberà
CCO: Carlão Busato
COO: Cris Chacon
Executive Director: Milena Trindade
Head of Production: Mafe Cicaroni
Head of Creation: Bruno Cerqueira
Head of Post-Production: Carol Fernandes
Line Producer: João Avena
Executive Assistant: Érica Martorano
Post-Production Manager: Tais Sanches
Coordination: Ana Alegretti, Bruna Brito, and Beatriz Prado
Creative Director: Luis Michelazzo
Creative and Research Team: Alex Ulhoa, Vitor Matheus, Victória Silva, and Sol Ômigra.
Director Trainee: Rosa Morbach
Post-Coordination Assistant: Nuara Santos
Island Operator: Leandro Ferreira
Post-Production Assistant: Igor Luiz
ESG | Set Manager: Deborah Costa and Sol Nascimento
Controller: Shyrley Menezes
Director of Photography: Luigi Parisi
1st Assistant Director: Juliana Pellegrino
2nd Assistant Director: Cecilio Tavares
Art Director: Karla Salvoni
Assistant Art Director: Liara Campos
Production Director: Marcos Teshima
Production: Livia Santos and Maria Elisa
Object Producer: Bruna Ramos
Object Assistant: Janaína Camargo
Trainer: Flavia Schleder
Making of: Peveralli Filmes
Editor: Jon Kadocsa
Editor: Camila Ribeiro
Post-Production: Gafanhotto
Finalization: Driano Torres
Color: Bleach
Audio Producer: RAW